AI Insights · Timothy · January 2023
Top 5 Beauty Retail iOS Apps in Saudi Arabia Q4 2022
Explore the performance of the top 5 beauty retail apps on iOS in Saudi Arabia during Q4 2022, including download trends and active user metrics.
In the fourth quarter of 2022, the top 5 beauty retail applications on iOS in Saudi Arabia showcased varying trends in downloads and active user metrics. Here's a closer look at their performance:
Nice one | نايس ون saw a fluctuating pattern in weekly downloads, peaking at approximately 50K in the week of November 7. Initially, downloads dropped from 23.8K to 8.1K in October but surged again in November, maintaining a higher level before tapering off to 15K by the end of December. Active users followed a similar trend, increasing from 107K at the start of the quarter to a high of 149K in early November, before stabilizing around 96K by the end of December.
Golden Scent قولدن سنت experienced a relatively stable download trend, with a notable peak of 16.6K in the week of November 7. Downloads fluctuated between 4.2K and 12.9K for most of the quarter. Active users remained consistent, starting at 35.4K and ending at 21K, with a peak of 37.8K in early November.
باث&بودي وركس showed a gradual decline in downloads from 13K in late September to around 6K by the end of December. Active users exhibited a similar downtrend, starting at 38K and ending at 28K, with minor fluctuations throughout the quarter.
Sephora KSA: Beauty, Makeup maintained a steady download rate, peaking at 8.1K in the week of November 28. Downloads ranged between 4.2K and 7K for most of the quarter. Active users remained relatively stable, starting at 28.3K and closing at 26.7K, with a peak of 29.2K in early November.
Almajed4oud - الماجد للعود saw a significant spike in downloads in the week of October 24, reaching 18.5K. Other weeks saw downloads ranging from 1.4K to 9.4K. Active users also experienced a notable increase, rising from 18K at the start of the quarter to 29.6K in late October, and stabilizing around 26.1K by the end of December.
These insights, derived from Sensor Tower data, highlight the dynamic landscape of beauty retail apps in Saudi Arabia. For more detailed analysis and insights, visit Sensor Tower.
